FUTURE OF VISUAL STORY TELLING

FUTURE OF VISUAL STORY TELLING

Evolution is a gradual process and every second that passes by adds to it.  The same rule applies to the visual story telling on social media, and the every second that would be the part of the year 2015 would be a step closer to the future of visual storytelling. I would hence want to cover some trends we would observe in the year 2015 on visual storytelling and what possibly would be the future.

• Various mediums and formats used for visual storytelling would evolve as Gifs, Time-lapse, memes and Interactive videos.  Also we would see the expansion in various platforms, for example the Google News. 

•  Audience would see the magic of Art + Technology + Gamification + User behavior and in future should expect Biometric data to be added giving users personalized storytelling.

• Wearable gadget primarily Oculus Rift to be used for an immersive experience in visual story telling 

• Look forward to Real time storytelling which gets more participative than just being passive viewing. Also users would be now positioned at the center of the action by making them the protagonist. 

• Used widely in journalism and also picked by news networks and portals. Google glasses to give an advantage.

• We may see various data driven websites and campaigns that ride on BIG DATA and data visualization

• We might see more and more interesting parallax scrolling based websites

•    We would see story around things and places never imagined before like the extraterrestrial, dreams, human mind and inner earth. Also the same would be highly used in movie promotions

While the future just not holds just the above listed and its the tip of the iceberg of human imagination and possibilities of the ever evolving digital age we live in.

Principles to Drive Payment

Designing an effective and Payment Method 

There are number of principles to follow when designing the payment method selection in your checkout process:

• Proximity matters: Place payment options in close proximity so the user can see all methods or options in a single view and at ease make an informed decision about which one to choose

• Clean and clear: Make it absolutely clear which option is currently selected – avoid all doubts about which payment method is selected.

• Unveil it : Have a progressive disclosure to gradually reveal form fields so the user only sees form fields relevant to the current selection(s).

• Transparency is key: Specify the different payment methods and highlight their most important implications against each (.g. “1% fee when paying with American Express” or “product only shipped once bank transfer clears”) so as user opts in for the best suited option.

• Short cuts : Consider having a default selection to speed up form entry and reduce choice paralysis by nudging users towards a particular payment method (typically the most popular one).  This could be the most commonly used and preferred methods.